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Mgt610 Current Spring 2011 Final Term VU Paper [July 2011] Virtual University of Pakistan

Tuesday, July 26, 2011 Posted In Edit This
Mgt610 Current Spring 2011 Final Term VU Paper [July 2011] Virtual University of Pakistan

Total questions = 55
Total mcqs = 46

4 questions having 3 marks:
1. What is Affluent Society?
2. What does it means "treating humanity as an end"
3. Define Green marketing and its activities.
4. Differentiate advertising and publicity 

5 questions having 5 marks:
1. What is diminishing marginal utility and give an example.
2. Anti-trust views
3. Business claiming that environment responsibility is confined to laws.
4. Positive and negative aspects of advertising
5. Safety and privacy of internet transaction

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