MKT621 - Advertising & Promotion GDB solution
Wednesday, January 12, 2011 Posted In Mkt Edit This
In the context of Personality Marketing it is said that “Any publicity is a good publicity.” Do you agree with the statement? Support your arguments with the help of one example
Personality marketing is the promoting of a person in the public linking with a company.
Any publicity is a good publicity, yes i agree, because publicity is a news spread by people when it is worth of spreading. When any product is linked with a person then public thinking is changed and they also want to become a part of the company. But more the personality is famous and liked by person, the more will be the cost and more will be the attraction for the general public.
Personality marketing is the promoting of a person in the public linking with a company.
Any publicity is a good publicity, yes i agree, because publicity is a news spread by people when it is worth of spreading. When any product is linked with a person then public thinking is changed and they also want to become a part of the company. But more the personality is famous and liked by person, the more will be the cost and more will be the attraction for the general public.
