Mgt301 Current Spring 2011 Final Term VU Paper [July 2011] Virtual University of Pakistan
Friday, July 15, 2011 Posted In .Final Term Exam Spring 2011 (July) Edit ThisMgt301 Current Spring 2011 Final Term VU Paper [July 2011] Virtual University of Pakistan
there were 56 MCQs
4 short Question of 3 marks, which are
1. differentiate between consumerism and environmentalism
2. Write down the Traditional buyers' rights
3. write down the steps of marketing research
4. don't remember
there were 4 Long Questions of 5 marks, which are
1. write down the basic aspects to develop a product
2. describe the advantages and disadvantages of face-to face sailing or personal sailing
3. there were 1 scenario of a Sprite Drink Company that how can they promote there product in 2011 with use of promotional tools Big Grin
4. what is Enlightened Marketing, describe principles!
4 short Question of 3 marks, which are
1. differentiate between consumerism and environmentalism
2. Write down the Traditional buyers' rights
3. write down the steps of marketing research
4. don't remember
there were 4 Long Questions of 5 marks, which are
1. write down the basic aspects to develop a product
2. describe the advantages and disadvantages of face-to face sailing or personal sailing
3. there were 1 scenario of a Sprite Drink Company that how can they promote there product in 2011 with use of promotional tools Big Grin
4. what is Enlightened Marketing, describe principles!
